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Hi all! For the past couple months I’ve been hosting free monthly office hours (either over the phone or in person) with entrepreneurs who want to learn about small business public relations for their businesses. I wasn’t sure what to expect but it’s been one of the best (and most fun) things I’ve done so [...]
Read moreIf you have been researching affordable public relations, you may have heard the term “deskside briefings” or simply “desksides” as they are called in the PR industry. I thought this photo would catch your attention, but this isn’t what deskside briefings in the PR industry implies! (at least not the ones that I’ve participated in). [...]
Read more…that I need to share with you (and you won’t hear this from too many small business public relations professionals). Drum roll…PR is not brain surgery! In fact, with a little bit of guidance, you can actually do it yourself. For instance, today I was on a call with a potential client who is going [...]
Read moreTo help my small business public relations clients navigate the PR waters, I like to provide a little help with PR Terminology 101 along the way. Let’s take a quick break to learn some of the basic PR terms that would be most useful for my DIY PR friends. Here we go… Calendar Listing: This [...]
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